David Dobrik is Opening Up His Own Pizza Restaurant



While Mr. Beast has been the only notable online personality to jump into the food and restaurant space for some time, he will soon have competition in the form of David Dobrik’s new pizzeria. Dobrik stretching his wings into business outside the YouTube space is nothing new, forming relationships with several major businesses across the fitness, alcohol, and film industries, to name a few. The restaurant space appears to be the next one he wants to dive into to see if his accomplishments on YouTube can lead to success in one of the toughest industries to find consistent success.

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Dobrik’s rise online traces back to his early days on Vine, finding success alongside names such as Jake and Logan Paul and LeLe Pons. He would experience his biggest online success, though, on YouTube starting in 2015 with his ultra-popular vlogs and the cast of characters he surrounded himself with, dubbed the Vlog Squad. As mentioned above, his success online also translated to Dobrik’s reach expanding outside the online space by co-founding the social media app Dispo, forming a relationship with supplement company Xeela Fitness, and cameos in films such as The Angry Birds Movie 2.

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As for his next business venture, Dobrik’s self-named pizzeria, Doughbrik, is officially a few weeks away from opening its doors in the West Hollywood district of Los Angeles, California. Dobrik, alongside his partner Ilya Fedorovich, has been pushing the impending November 12, 2022, opening of the pizzeria extremely hard on social media to let potential customers know about the fledgling restaurant. It is a gamble on Dobrik’s part, as well, given the overall difficulty of the U.S. restaurant business where 60% of restaurants fail.

Dobrik’s decision to break into the restaurant business also sees him join Jimmy ‘MrBeast’ Donaldson, who began MrBeast Burger in 2021 with over 1,000 ghost kitchens across the U.S. to produce and deliver his burgers. The success of MrBeast Burger led to the 2022 opening of the first official restaurant at the American Dream Mall in East Rutherford, New Jersey.

The opening of Doughbrik’s is also another earmark for Dobrik after a tumultuous 2021 mired by accusations of bullying and sexual assault against him and members of the Vlog Squad. He was then hit with a lawsuit by former Vlog Squad member Jeff Wittek over an accident from June 2020 where Wittek suffered severe injuries to his head, requiring major surgery. The accident happened while wakeboarding for a vlog, and he claimed Dobrik was « taking things too far » while out on the water. The bullying and sexual assault accusations led to YouTube demonetizing his channel for three months in 2021, leading Dobrik to take a short hiatus before he began uploading videos again, while the lawsuit remains ongoing.

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Source: Dexerto

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